{"id":4860,"date":"2022-08-19T11:20:03","date_gmt":"2022-08-19T14:20:03","guid":{"rendered":"https:\/\/multicomunicar.com.br\/?page_id=4860"},"modified":"2025-06-19T12:42:23","modified_gmt":"2025-06-19T15:42:23","slug":"curso-online-de-assessoria-de-imprensa","status":"publish","type":"page","link":"https:\/\/multicomunicar.com.br\/index.php\/curso-online-de-assessoria-de-imprensa\/","title":{"rendered":"Assessoria de Imprensa"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4860\" class=\"elementor elementor-4860\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c9808fe elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c9808fe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-e57e981\" data-id=\"e57e981\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9524762 elementor-widget elementor-widget-video\" data-id=\"9524762\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/GKK3jJ44aHU&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.3 - 07-03-2023 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;border:none;background-color:#000}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;left:0;width:100%;height:100%;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-36a3cc3\" data-id=\"36a3cc3\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f4c3bd elementor-widget elementor-widget-text-editor\" data-id=\"0f4c3bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.3 - 07-03-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><em><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Turma AGOSTO<\/span><\/span><\/strong><\/em><\/p><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">11 a 21\/08<\/span><\/span><\/p><p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Hor\u00e1rio:<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> 19h \u00e0s 21h<\/span><\/span><\/p><p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Investimento:<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> R$ 390<\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a539a8f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a539a8f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-764ef71\" data-id=\"764ef71\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86b4859 elementor-widget elementor-widget-text-editor\" data-id=\"86b4859\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O Curso Online de Assessoria de Imprensa surgiu como uma proposta pioneira e inovadora para garantir a qualifica\u00e7\u00e3o de estudantes de comunica\u00e7\u00e3o e tamb\u00e9m de profissionais j\u00e1 graduados, como jornalistas e rela\u00e7\u00f5es p\u00fablicas, para uma atua\u00e7\u00e3o eficiente e com resultados no relacionamento entre mercado e imprensa.<\/span><\/span><\/p><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Atualmente, s\u00e3o quase 300 escolas de comunica\u00e7\u00e3o no Brasil, ou seja, a cada ano, mais de dez mil pessoas se formam sem o conhecimento adequado sobre o cotidiano de uma assessoria de imprensa. O curso tem car\u00e1ter pr\u00e1tico, a revis\u00e3o te\u00f3rica n\u00e3o faz parte da metodologia, portanto, o foco est\u00e1 na viv\u00eancia de a\u00e7\u00f5es, como a elabora\u00e7\u00e3o de briefing, planejamento, produ\u00e7\u00e3o de textos, diretrizes, artigos e notas, bem como no relacionamento profissional adequado, eficaz e transparente com as reda\u00e7\u00f5es, entre empresas e jornalistas. Al\u00e9m dessas compet\u00eancias, voc\u00ea aprender\u00e1:<\/span><\/span><\/p><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Enfoque pr\u00e1tico e est\u00edmulo ao empreendedorismo <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Rotina da assessoria de imprensa <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Compet\u00eancias e habilidades <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Como se preparar para reuni\u00e3o com um novo cliente (Pr\u00e9-briefing; briefing e reuni\u00e3o) <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Valida\u00e7\u00e3o de dados <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Entendendo o p\u00fablico-alvo <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Elabora\u00e7\u00e3o de planejamento <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Como redigir Nota-Release-Artigo <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Como funcionam as reda\u00e7\u00f5es <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Relacionamento com jornalistas e clientes <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Follow up <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Como preparar o cliente para entrevista <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Como mensurar \u2013 Clipping <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Elabora\u00e7\u00e3o de relat\u00f3rio <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Gerenciamento de crise <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Dicas dos principais erros e casos <\/span><\/span><br \/><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u2013 Revis\u00e3o<\/span><\/span><\/p><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O objetivo \u00e9 desenvolver habilidades te\u00f3ricas e pr\u00e1ticas que n\u00e3o s\u00e3o oferecidas pelos cursos de Jornalismo para proporcionar vantagens imediatas e enriquecimento curricular aos participantes, aumentando as chances de empregabilidade.<\/span><\/span><\/p><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">O curso tem dez aulas seguidas, online, com emiss\u00e3o de certificado no final. As aulas ser\u00e3o disponibilizadas em plataforma digital, com link divulgado minutos antes da aula.<\/span><\/span><\/p><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Mais informa\u00e7\u00f5es pelo e-mail\u00a0 <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">contato@multicomunicar.com.br<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u00a0ou telefone (31) <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">9 8494 9605<\/span><\/span><\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-995b959 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"995b959\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-87e2b17\" data-id=\"87e2b17\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a4bab46 elementor-widget elementor-widget-image\" data-id=\"a4bab46\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.3 - 07-03-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/multicomunicar.com.br\/wp-content\/uploads\/2022\/08\/70953640_451624078845077_3123654112632594754_n.jpg\" class=\"attachment-full size-full wp-image-4943\" alt=\"\" srcset=\"https:\/\/multicomunicar.com.br\/wp-content\/uploads\/2022\/08\/70953640_451624078845077_3123654112632594754_n.jpg 640w, https:\/\/multicomunicar.com.br\/wp-content\/uploads\/2022\/08\/70953640_451624078845077_3123654112632594754_n-300x300.jpg 300w, https:\/\/multicomunicar.com.br\/wp-content\/uploads\/2022\/08\/70953640_451624078845077_3123654112632594754_n-150x150.jpg 150w\" sizes=\"auto, 100vw\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-338eec5\" data-id=\"338eec5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b5f1db elementor-widget elementor-widget-heading\" data-id=\"4b5f1db\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.11.3 - 07-03-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">ADMILSON RESENDE<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ddb184 elementor-widget elementor-widget-text-editor\" data-id=\"5ddb184\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Graduado em Comunica\u00e7\u00e3o Social \u2013 Jornalismo e MBA em Marketing pela Funda\u00e7\u00e3o Getulio Vargas, atua h\u00e1 30 anos no mercado de comunica\u00e7\u00e3o, sendo cinco deles como rep\u00f3rter nos jornais Hoje em Dia e O Tempo. H\u00e1 25 anos, trabalha em comunica\u00e7\u00e3o corporativa com assessoria de imprensa e marketing digital, atendendo a\u00a0 \u00a0 empresas dos mais diversos portes e \u00e1reas, contribuindo para o crescimento delas, sendo que est\u00e1 \u00e0 frente da MULTI Comunicar como CEO.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ffefb7f elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ffefb7f\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ae1b8af\" data-id=\"ae1b8af\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8386298 elementor-widget elementor-widget-text-editor\" data-id=\"8386298\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Pol\u00edtica de devolu\u00e7\u00e3o:\u00a0<\/strong>O valor pago somente ser\u00e1 devolvido, caso a pessoa informe a desist\u00eancia \u00e0 MULTI Comunicar at\u00e9 3 (tr\u00eas) dias antes do in\u00edcio do curso. Para o caso de pagamento parcelado em cart\u00e3o, o valor ser\u00e1 devolvido apenas ap\u00f3s completar o per\u00edodo referente ao parcelamento. O ressarcimento ser\u00e1 feito, resguardando o desconto de 5% (cinco por cento), referente \u00e0 taxa de remunera\u00e7\u00e3o do Pagseguro.\u00a0A MULTI Comunicar permite uma \u00fanica transfer\u00eancia da matr\u00edcula para a turma seguinte em nome da mesma pessoa e-ou para uma outra pessoa indicada. A aus\u00eancia do inscrito nas aulas, sem justificativa com atestado m\u00e9dico, dispensa reposi\u00e7\u00e3o.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>https:\/\/youtu.be\/GKK3jJ44aHU Turma AGOSTO 11 a 21\/08 Hor\u00e1rio: 19h \u00e0s 21h Investimento: R$ 390 O Curso Online de Assessoria de Imprensa surgiu como uma proposta pioneira e inovadora para garantir a qualifica\u00e7\u00e3o de estudantes de comunica\u00e7\u00e3o e tamb\u00e9m de profissionais j\u00e1 graduados, como jornalistas e rela\u00e7\u00f5es p\u00fablicas, para uma atua\u00e7\u00e3o eficiente e com resultados no relacionamento &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/multicomunicar.com.br\/index.php\/curso-online-de-assessoria-de-imprensa\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;Assessoria de Imprensa&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":4767,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4860","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/pages\/4860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/comments?post=4860"}],"version-history":[{"count":234,"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/pages\/4860\/revisions"}],"predecessor-version":[{"id":5869,"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/pages\/4860\/revisions\/5869"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/media\/4767"}],"wp:attachment":[{"href":"https:\/\/multicomunicar.com.br\/index.php\/wp-json\/wp\/v2\/media?parent=4860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}